Studio 55
From strategy through to design, we built a brand experience that celebrates strength, community, and self-expression, designed to resonate deeply with a strong female audience.
Distinctive Branding
We created a bold visual identity full of energy and optimism, making Studio 55 instantly recognisable and differentiated in the fitness market.
Positioning With Purpose
The brand strategy was built around empowerment and community, turning Studio 55 into more than a gym: a lifestyle hub for women.
Playful Yet Premium Identity
Bright, fun, and dynamic visuals bring warmth and accessibility, while still carrying a sense of quality and trust.
Summary
This project reflects our ability to shape brands at the intersection of strategy and creativity. For Studio 55, we delivered more than a gym identity, we built a vibrant ecosystem of energy, fun, and belonging. With a brand designed to inspire and empower, Studio 55 is now positioned to continue leading female fitness in Saudi Arabia.
