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Franks

FRANKS needed an online store that not only showcased luxury but also delivered real commercial results. We built a premium eCommerce platform paired with a data-driven PPC strategy, designed to engage customers and drive meaningful growth.

Franks
Franks Aqua Allegoria perfume bottles displayed on a floral-themed background in a modern gallery setting

Premium UX & Design

A visually elegant, seamless user experience that reflected FRANKS’ luxury positioning while simplifying product discovery.

Smart PPC Strategy

Targeted campaigns that delivered high-quality traffic and maximised return on ad spend.

Conversion-Focused Build

A custom eCommerce solution optimised for speed, clarity, and sales, outperforming industry benchmarks.

Acqua di Parma Buongiorno perfume bottle beside a sun-shaped ornament with Franks review overlay and product description
Franks website product pages and mobile views displaying Versace and Dr.Vranjes fragrance listings and details

“Whilst typical eCommerce conversation rates benchmarks at 2-5%, we got FRANKS up to 9%.”

Emily Attard, CCO

Animated carousel displaying four Franks perfume product cards with images, descriptions and navigation arrows on a light grey background
Animation of coarse salt crystals on a glass plate beside a glass of water with a spoon, for the Franks project showcase
Animated showcase of the Franks website displaying a mobile homepage and a desktop product page for Dior Backstage Glow Face Palette
Animated showcase of the Franks e-commerce site displaying a Versace Eros Pour Homme product page with product image and details

Summary

Most eCommerce sites convert at 2–5%. For FRANKS, we hit 9% conversion rate, almost double the industry’s top end. By combining a premium UX, smart PPC, and intuitive product discovery, we delivered an online store designed not just to look beautiful but to perform exceptionally.