Studio 55

Branded
Positioned.
Empowered.
Project Brief
Studio 55, a pioneer in the female fitness industry in Saudi Arabia, rebranded to mark their 10-year anniversary. They approached us to create a brand that felt vibrant, inclusive, and energetic, a true departure from traditional fitness spaces. They wanted something bright, fun, and unapologetically bold.
From strategy through to design, we built a brand experience that celebrates strength, community, and self-expression, designed to resonate deeply with a strong female audience.












Project Final Outcome





Summary
This project reflects our ability to shape brands at the intersection of strategy and creativity. For Studio 55, we delivered more than a gym identity, we built a vibrant ecosystem of energy, fun, and belonging. With a brand designed to inspire and empower, Studio 55 is now positioned to continue leading female fitness in Saudi Arabia.
